CampaignReel

Ad placement specs against what generators output

Veo offers two shapes on a three tier ladder

The documentation publishes sixteen by nine, the default, and nine by sixteen. The shape column is the one field on this row that carries no condition, while the length and resolution columns next to it are bound together. As of 2026-09-22.

The one field here with no conditionShape is two values and a default, with nothing attached. The length and resolution columns beside it constrain each other, so shape is the easy axis on a hard row.Columns on this rowAspect ratioTwo values, one of them a default, no condition of any kindResolutionThree tiers, the upper two bound to a single lengthDurationThree values, the longest bound to a tier or to referencesOnly the first can be fixed on its own
Fig. 1 A planner expecting shape to be the difficult column on this row will be looking in the wrong place.
What each page puts in writingFilled where the page states something in that column, hollow where it does not address it.What each page puts in writingValuesConditionAspect ratioAspect ratio — Values: 16:9 default, 9:16Aspect ratio — Condition: None statedResolutionResolution — Values: 720p, 1080p, 4kResolution — Condition: The upper two are eight seconds onlyDurationDuration — Values: 4, 6 or 8 secondsDuration — Condition: Eight needs 1080p, 4k or reference images
Fig. 2 Filled where the page states something in that column, hollow where it does not address it.
The two shapes against the conditions on the neighbouring columns. Recorded 2026-09-22.
ColumnValuesCondition
Aspect ratio16:9 default, 9:16None stated
Resolution720p, 1080p, 4kThe upper two are eight seconds only
Duration4, 6 or 8 secondsEight needs 1080p, 4k or reference images

Inclusion rule. Values this documentation page states for Veo 3.1, with the conditions it attaches. The table shows the shape column beside the two that constrain each other. Order. The unconditional column first, then the two that constrain each other.

1The plainest column on a heavily conditioned row

Two shapes, one of them a stated default, no annotation. That makes shape the only field on this row a brief can fix without checking anything else, which is worth saying because the two columns beside it cannot be read independently at all.

A vertical eight second piece is therefore an eight second piece with all the tier conditions that implies, and the shape contributes nothing to the constraint. A planner who expects shape to be the difficult axis here will look in the wrong column.

2Two shapes and a 4k tier is an odd combination

The register's other 4k figure sits on a page that names no shape at all. Here a very high tier coexists with a short list of two, which describes a product aimed at the two surfaces that dominate short-form rather than at every frame a campaign might need.

Square is absent, as it is on most rows here. Only three entries in this column publish a one by one option, and a campaign that needs it has to pick from those rather than crop into it from widescreen.

3Where the default lands for advertising

Sixteen by nine as the default matches the Masthead and matches nothing else in the short-form set. Feed and Shorts placements are vertical, so the common case for advertising requires the field to be set and the uncommon case is the one that arrives free.

Three other rows in this register also default to widescreen, and one defaults to adaptive instead. Where a default is published at all it is almost always the horizontal shape, which is a fact about how these products were built rather than about where the advertising runs.

4Where this cell sits in the column

Aspect ratio, generator by generatorWhat each generator says about shape, Google Veo marked. Hollow means the page addresses it nowhere. Recorded 2026-09-22.Aspect ratio, generator by generatorAspect ratioAmazon Nova Reel — Aspect ratio: Not statedAmazon Nova ReelCogVideoX — Aspect ratio: Not statedCogVideoXGoogle Veo — Aspect ratio: 16:9 and 9:16Google VeoGrok Imagine — Aspect ratio: Seven, 16:9 the defaultGrok ImagineHedra — Aspect ratio: Seven, including 9:21 and 21:9HedraHeyGen — Aspect ratio: 16:9 or 9:16HeyGenKling AI — Aspect ratio: Not statedKling AILTX-Video — Aspect ratio: Not statedLTX-VideoMiniMax — Aspect ratio: Six, required for text-to-videoMiniMaxPika — Aspect ratio: Not statedPikaPixVerse — Aspect ratio: Eight on version 6PixVerseRunway — Aspect ratio: Seven pixel pairsRunwaySceneMixer — Aspect ratio: 9:16 and 16:9SceneMixerVidu — Aspect ratio: Not statedViduWan 3.0 — Aspect ratio: Six, adaptive by defaultWan 3.0
Fig. 3 What each generator says about shape, Google Veo marked. Hollow means the page addresses it nowhere. Recorded 2026-09-22.
Every generator in the register on the aspect ratio column, with Google Veo marked. Recorded 2026-09-22.
GeneratorAspect ratio
Amazon Nova ReelNot stated
CogVideoXNot stated
Google Veo16:9 and 9:16
Grok ImagineSeven, 16:9 the default
HedraSeven, including 9:21 and 21:9
HeyGen16:9 or 9:16
Kling AINot stated
LTX-VideoNot stated
MiniMaxSix, required for text-to-video
PikaNot stated
PixVerseEight on version 6
RunwaySeven pixel pairs
SceneMixer9:16 and 16:9
ViduNot stated
Wan 3.0Six, adaptive by default

Inclusion rule. Every generator in the register, carrying whatever its own page says about output shape. Six rows say nothing and are marked hollow rather than dropped. Order. Alphabetical by generator name.

5Sources

Read from Google's Veo documentation, checked 2026-09-22. The column itself is described on aspect ratio, and the rule that keeps surfaces and generators apart is on method. Next along this column: MiniMax, Wan 3.0.